Memorial Day Denim Style Guide

Memorial Day, the unofficial mark of the beginning of summer! Summer means that it’s time to bring out all your favorite white and light wash denim. Whether you are celebrating it with family or friends, or taking some much needed “you-time” you’re going to want something more on the comfortable side that’s still on point when it comes to style. 

We’ve made a list of our go-to summer staples that you should have in your rotation until Labor Day rolls around:

  • Denim skirts
  • Shorts
  • Cropped flares
  • Overalls
  • A denim jacket

These are the Memorial Day celebrations we’ll be enjoying this weekend. Are you doing the same? Here are our recommendations for what to wear whether you’re hitting the water, enjoying a picnic with friends, or dusting off the softball mitt to kick off the season.

Lake/ Beach/ Pool Party

By the lake or pool, it is best to wear something that might get wet in the waves. Shorts and denim skirts obviously fit the bill and are easy enough to pair with your swimsuit. Plus, if they get a little wet, dry time is quick and you can still be comfortable and breezy by the water.

katy-belcher-387797-unsplashjens-johnsson-350972-unsplashrawpixel-384895-unsplash (1)

Park/Picnic Celebration

Picnic’s and parks are prime spots for Memorial Day. I can picture it now: burgers and hotdogs on the grill, your closest friends, dogs running around, and a game of volleyball or catch on the side. Picnics are the quintessential way to relax and enjoy the early summer vibes.

Here, it is best to wear something that is active and stylish all in one. Overalls are super on-trend right now with some cute short options to beat the heat. Cropped flares give you a little more coverage if it’s still cool in your neck of the woods while still being stylish for summer.


House Party

House parties are where you can embrace your inner stylish self. At these events, break out a pair of your favorite boyfriend jeans, skinny jeans, or those new flares you’ve been dying to wear. Match them with a cute tank and platform sandals. You’ll most likely be inside eating, drinking and laughing, so why not look your best.

All these styles are great for memorial day and any summer event that you attend. It is the perfect way to say cool and comfortable, and at the same time get some amazing pictures. Denim is the cornerstone of summer trend! Nothing shouts fun in the sun more.

Continue Reading

Honoring Our Moms

Mother’s Day is a day to celebrate all the women who raised us, guided us and styled us. For the ladies at Redenim, we believe that style gives you the freedom to express your personality and passions. As young girls, we mirrored our mothers’ styles (the good and bad) and through them, we’ve developed the confidence to be who we are and to wear what we want.

In honor of our moms, some of the Redenim team shared personal stories about how our mom’s influence our style.

mothers day.jpgmothers day - spelling correction's Day's Day's Day

Honor your mom this Mother’s Day by sharing the code “MOMJEANS” to get 20% off her purchase. Help your mom continue to be a trendsetter in her mom jeans.

Continue Reading

“Women and Trousers”
International Women’s Day 2018

Today is International Women’s Day. For us here at Redenim, this is important for a few obvious reasons:

First, we are a company devoted to helping women feel comfortable, confident, and sexy in their own bodies. We strive to take the process of shopping for jeans and remove all the parts that make us feel self conscious, uncomfortable, and miserable.

In addition, we are a female-founded tech company in a startup scene that is notoriously dominated by men. With strong female leadership, the Redenim mission is core not only to what we do, but who we are as a company.

We take great pride in both aspects of Redenim, but there is a greater importance in the context of historical female empowerment. I was shocked to learn that up until 1993, women serving in the US Senate were not allowed to wear pants.

Continue Reading

Founder’s Closet — 9 Tips to Survive Fitting Rooms

Welcome to the Founder’s Closet where we take you inside the Redenim world for tips, tidbits, and peeks into what we’re up to!

This week, I’m addressing something that’s very near and dear to my heart: how to survive fitting rooms.

We’ve all been there… trapped in those tiny, claustrophobic closets. We know the warped mirrors, the dim lighting, and barely-there doors. And we’ve all had those awkward conversations with fitting room attendants that nothing fits, nothing looks good, and we want to just disappear. 

But there are a few things you can do to make the process easier if you must brave the malls for a chance to try things. Check out my 9 quick tips for surviving fitting rooms and making the most out of your journey to the mall. More after the jump…

Continue Reading

Getting Into No3

New York Fashion Week kicked off earlier this month and we cannot help but get into it! From the runways to style on the streets, #NYFW is ripe with inspiration as we head into the fall season!

Favorite collections this season:

New York fashion week is only the start to what editors now go by as ‘fashion month’ but it is the best place to kick off from, naturally. With so many collections — day in and day out — it is so hard to narrow down which were our favorites!

Continue Reading

Getting Into… No2

Hey everyone!

Yesterday we felt the temperatures drop here in Austin, Texas for the first time in *months*

And while 75 degrees might still be pretty warm, it can only mean one thing…

Autumn is on the way!

Finally… I don’t know about you but I think I’m ready for cooler temperatures, pumpkin spice everything (I know, I’m basic), but most importantly, an autumn beauty update!

So, without further ado, here are the things I’ve gotten into this week for an autumn refresh that I think you’ll be into too:

Continue Reading

Founder’s Closet — How Many Jeans Do I Actually Own?

Welcome to the Founder’s Closet where we take you inside the Redenim world for tips, tidbits, and peeks into what we’re up to!

This week, I’m answering the #1 question I get as the founder of a denim company: How many pairs of jeans do you actually own? See the styles I can’t live without below — right out of my actual closet — and check out more after the jump!

Continue Reading

Getting Into… No1

Do you have a favorite shirt? One that you wear all the time, that feels just right and you cannot live without?

Of course you do!

And so do I… It’s a loose fit black polyester camisole with a v-neck and I wear it ALL. THE. TIME. Shamelessly.

And I got to thinking, I would be DEVASTATED if anything happened to it even though it’s old and wasn’t a particularly grand purchase. I just love the way I look in it.

So I kicked off a hunt for a similar top — as one does — to stock up, just in case.

And what did I find?

At this point I’m sure you’re on the edge of your seats… and I did find an awesome, identical black silk cami online (I have 4 of them on the way). But for some reason this particular search turned up a plethora of really cool things.

And I immediately wanted to share not only the site where I found my new go-to cami, but some of the other things I turned up along the way because I thought you might seriously enjoy it as well.

So, without further ado, here are the things I’ve gotten into this week that I think you might be into as well:

Continue Reading

The rise of the rise: High waist jeans make their comeback


The first time I tried on a pair of high rise jeans I was skeptical. In the sea of low rise denim that we’d been floating through since the early 2000’s, any fly that zipped up past 8 inches seemed so unreasonable, so impossibly counter-trend that only fashion girls could pull it off.

In my mind, high rise jeans couldn’t possibly be comfortable. How was I supposed to sit? How would my butt look? Would they exaggerate my already short torso making me look like I was willingly subjecting myself to an all-day wedgie?

High rise jeans have front rises between 9 and 11 inches… 11+ being super high. With more and more of these styles making an appearance, I knew I had to at least give them a try.

Skepticism hung in the air around me right up until the moment I pulled a pair of DL1961 Margaux skinnies up over my booty and zipped them to completion just under my belly button. At 9.5 inches, they were the highest rise I’d ever dared to try.

Continue Reading

The Designer Difference: When You REALLY Get What You Pay For

A few years ago, I did something I’m not super proud of: After growing out of a very expensive pair of jeans and swearing off designer denim forever, I went to a *fast fashion* store (that shall not be named) and purchased a $10 pair of what can only loosely be described as “jeans.”

They were blue and to some extent covered my legs, but the fabric was thin and felt cheap; the fit was weird in every possible way; the closure button rattled when I walked; the zipper would not stay closed; and almost every seam was frayed after 2 weeks of wear.

In short, they sucked. And what made it way worse was that by this point, I actually knew how great premium jeans were in comparison, at least in terms of quality and fit. But I was surprised to learn later on that a higher price tag goes way beyond things like that.

Refinery29 asked AG, Big Star Denim, and a few other designer brands what gives when it comes to premium jeans and the answers are pretty illuminating. The key differences include:

Continue Reading