Founder’s Closet | 7 Tips to Survive the Mall

Welcome to the Founder’s Closet where we take you inside the world of Kelly Ernst, the CEO of Redenim for tips, tidbits, and peeks into what we’re up to!

Hey everyone! This week I’m addressing something that makes people audibly groan: the mall.

Believe me, I know that malls are retail dinosaurs. And it’s no surprise considering the convenience of online shopping (I mean hey, you can shop from your couch) and the fact that most brick and mortar stores can’t compete with the selection online.

However, I will defend the mall on 3 key points… and I’m not just saying this because I’m nostalgic for the days when it was cool to just “hang out at the mall.” These are pretty legit:

  1. It’s still really great to be able to get what you need in the same day. Amazon prime is awesome but there’s something to be said for being able to just walk into the mall and come out with something you need right then.
  2. You get to touch things to assess quality and construction before you buy them. I’m a very tactile person so I like to be able to get my hands on things and touch them before I commit.
  3. You can try things on before you decide to purchase them. Easier said than done, but there is a bit of relief that comes from trying something on and seeing how it fits before you decide to purchase it.

All that being said, malls still suck. They are overwhelming, exhausting, and can rob you of precious time, money and sanity. That’s why I’ve assembled 7 quick tips to help get you in and out of the mall quickly, easily, and hopefully with a little cash saved.

Check out the video below for my tips or read more after the jump! Spoiler alert: don’t miss my tip on getting a hold of clearance items before anyone else can get to them…

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Founder’s Closet — 9 Tips to Survive Fitting Rooms

Welcome to the Founder’s Closet where we take you inside the Redenim world for tips, tidbits, and peeks into what we’re up to!

This week, I’m addressing something that’s very near and dear to my heart: how to survive fitting rooms.

We’ve all been there… trapped in those tiny, claustrophobic closets. We know the warped mirrors, the dim lighting, and barely-there doors. And we’ve all had those awkward conversations with fitting room attendants that nothing fits, nothing looks good, and we want to just disappear. 

But there are a few things you can do to make the process easier if you must brave the malls for a chance to try things. Check out my 9 quick tips for surviving fitting rooms and making the most out of your journey to the mall. More after the jump…

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Founder’s Closet — How Many Jeans Do I Actually Own?

Welcome to the Founder’s Closet where we take you inside the Redenim world for tips, tidbits, and peeks into what we’re up to!

This week, I’m answering the #1 question I get as the founder of a denim company: How many pairs of jeans do you actually own? See the styles I can’t live without below — right out of my actual closet — and check out more after the jump!

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